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Carpet Cleaning London - professional rug cleaning service

About Us

Carpet cleaning London - professional rug cleaning service.

We are specialists in professional carpet cleaning and repair services, and our priorities are an excellent customer service and affordable prices. We do not simply clean the surface of the carpet. We wash them through a full immersion in water, using the safest detergents and the most advanced equipment.

“The history of rug washing dates back to the invention of ancient rugs, and it is still the most efficient way

of cleaning them."

Even if rugs may sometimes look clean, dirt, dust and dust mites can build up over time. We are able to extract 50-100 grams of dry dust and dirt per square meter, even from a rug in a good condition. Hoovering or in-situ carpet cleaning, which are traditional methods, will remove a proportion of the dirt and dust, using our technique we can also remove dust mites, responsible for health problems such as allergies.

Full-immersion washing might sound a drastic solution to some, but is fully safe. Thanks to our highly trained technicians and our experience of more than 35 years in the industry, we can clean rugs of all types, of both synthetic and natural fibres, from traditional (including oriental and persian rugs, berbers, kilims, flokatis, dhurries and many more) to contemporary rugs like shaggy rugs and designer silk rugs.

After safely cleaning the rugs, we are careful to dry them properly too. Damage can be caused if the drying process isn't done correctly, so we use state-of-the-art machinery to achieve perfectly dry rugs and give the best possible results.

We collect your rug from your home and deliver it back as soon as cleaning is complete.

Our customers can count on us to deliver a consistently excellent service.


Carpet cleaning has evolved significantly over the years, with advancements in technology, eco-friendly solutions, and improved methodologies enhancing the efficacy and efficiency of cleaning processes. In 2024, a plethora of options are available, each suitable for different types of carpets, levels of soiling, and the preferences of homeowners. This article delves into the most effective carpet cleaning methods, evaluating their benefits, drawbacks, and ideal use cases to determine the best approach for maintaining your carpets in pristine condition.

1. Hot Water Extraction (Steam Cleaning)

Overview: Hot water extraction, commonly referred to as steam cleaning, involves the use of high-pressure hot water to agitate carpet fibers and dissolve dirt. A powerful vacuum then extracts the water, along with the dislodged dirt, leaving the carpet clean and almost dry.


  • Deep Cleaning: It reaches deep into carpet fibers, removing ground-in dirt and bacteria.
  • Chemical-Free Option: It can be performed with plain water, making it an eco-friendly choice.
  • Allergen Removal: Highly effective at removing allergens, making it ideal for homes with allergy sufferers.


  • Drying Time: The carpet may take up to 24 hours to dry completely.
  • Equipment: Requires professional equipment, making DIY challenging.

Best For: Homes requiring deep cleaning, particularly in high-traffic areas or those with pets and children.

2. Dry Cleaning (Compound Cleaning)

Overview: Dry cleaning utilizes a specialized compound that contains solvents. This compound is applied to the carpet, where it absorbs and then encapsulates dirt. After a short dwell time, it’s vacuumed up, leaving the carpet clean and dry.


  • No Drying Time: Carpets can be used immediately after cleaning.
  • Gentle: Less aggressive on carpet fibers compared to steam cleaning.
  • Convenience: Ideal for commercial spaces that cannot afford downtime.


  • Chemical Usage: Some compounds may contain chemicals that are of concern to some users.
  • Surface Cleaning: May not be as effective for deeply soiled carpets.

Best For: Settings that require immediate use of the space post-cleaning or where water usage is a concern.

3. Encapsulation

Overview: Encapsulation technology uses a synthetic foam detergent that crystallizes into a powder when dry. As the foam expands, it encapsulates and isolates dirt, which is then vacuumed away.


  • Quick Drying: Dries quicker than steam cleaning, though not as fast as dry cleaning.
  • Reduced Resoiling: The encapsulation process reduces the likelihood of resoiling.
  • Efficiency: Ideal for commercial maintenance cleanings.


  • Not for Heavy Soiling: Less effective on carpets that are heavily soiled or stained.

Best For: Commercial properties requiring regular maintenance and low moisture methods.

4. Bonnet Cleaning

Overview: This method involves a motorized machine with a spinning pad soaked in cleaning solution to absorb dirt from the carpet's surface.


  • Surface Clean: Effective for quick fixes and surface cleaning.
  • Fast Drying: Carpets dry quickly compared to steam cleaning.


  • Superficial: Cleans only the top layer of the carpet.
  • Wear and Tear: Can cause degradation of carpet fibers over time.

Best For: Light cleaning and maintenance, particularly in commercial settings.

5. Shampooing

Overview: Carpet shampooing uses a foamy chemical that is scrubbed into the carpet with a brush machine. The residue and dirt are then vacuumed away once the carpet dries.


  • Effective Cleaning: Good for heavily soiled carpets.
  • Agitation: The brushing action helps dislodge dirt.


  • Residue: Can leave behind a sticky residue, leading to re-soiling.
  • Drying Time: Longer drying times compared to other methods.

Best For: Deep cleaning of heavily soiled residential carpets that can withstand longer drying times.


The best carpet cleaning method in 2024 hinges on your specific needs. For deep cleaning and allergy management, hot water extraction stands out for its thoroughness and eco-friendliness. However, for commercial spaces or situations where downtime is not viable, dry cleaning and encapsulation offer effective, fast-drying alternatives. Ultimately, the right choice balances cleaning efficacy, carpet type, environmental considerations, and practicality for the user. For optimal results, consulting with a professional cleaner who can assess your unique situation is recommended. This tailored approach ensures that your carpets not only look clean but also contribute to a healthier indoor environment.